Apex, NC – March 10, 2026 – The GBN University Podcast is proud to release it’s newest episode featuring a live conversation from the PGA Show with Hill Herrick, Director of Golf at The Greenbrier. Hosted by Spencer Clouatre, the episode highlights Herrick’s 42-year tenure at one of the country’s most historic golf resorts and his perspective on the evolution of the industry.
A PGA member for 38 years, and 2025 Tri-State Hall of Fame inductee, Herrick reflects on his early days in the business and the influence of legendary figures including Sam Snead, Tom Watson, and Lee Trevino. He discusses how advancements in technology have transformed instruction, merchandising, and tournament operations—while emphasizing that the “human element” of service must remain central to the profession.
The episode also addresses key industry challenges, including workforce turnover, leadership development, and balancing innovation with hospitality. Herrick, who has mentored 27 assistants into head professional and director of golf roles, shares practical advice for young professionals: embrace continuous learning, develop consistent work habits, and never underestimate the power of personal connection.
Blending history, leadership insight, and forward-looking perspective, this episode offers meaningful takeaways for golf professionals seeking to build lasting, impactful careers.
For More Information
- Click here to listen to “Serving with Purpose”
- Click here to learn more about GBN University’s offerings.
- Click here if you are a golf industry professional interested in participating in the podcast.
About Golf Business Network:
Golf Business Network is the premier resource for golf professionals, offering executive search services, career development, and educational events designed to elevate the industry’s top talent. GBN is committed to fostering growth and innovation for professionals at every stage of their careers.