GBN.com: Become A GBN Vendor

Grow your market share in America’s premier private clubs.

One vendor partnership — digital marketing and event sponsorship, aimed straight at club decision-makers.

Vendor Partnership Program

Grow your market share in America’s premier private golf clubs

One partnership. The most concentrated private-club audience in golf.

Golf Business Network connects elite green-grass vendors with 700+ private clubs and 2,300+ decision-makers across the United States — through digital marketing and in-person event sponsorship.

Club leaders networking on-course at a GBN event
PartnerPlus member-engagement dashboard tracking the flow of activity
PartnerPlus communications chart showing sends, opens and clicks
A room of private-club decision-makers at a GBN summit

Who you’ll reach

A concentrated, qualified private-club audience

GBN members are the people who make the buying decisions — General Managers, Directors of Golf, Head Professionals, Merchandisers and Instruction Leaders inside premier private clubs.

700+Private green-grass clubs
2,300+Leadership-level pros
250K+Annual digital impressions
12Events a year
  • General Managers, Directors of Golf, Head Professionals, Merchandisers and Instruction Leaders
  • Golf Digest Top 200 and Platinum Club representation across the membership
  • Roles and position changes tracked and monitored quarterly
  • High retail volume and real purchasing authority inside premier private clubs

Some of our members

Trusted across the game’s most exclusive clubs

Shinnecock Hills Golf Club — NY

National Golf Links of America — NY

Merion Golf Club (East) — PA

Fishers Island Club — NY

Seminole Golf Club — FL

San Francisco Golf Club — CA

Prairie Dunes Country Club — KS

Maidstone Club — NY

Garden City Golf Club — NY

Somerset Hills Country Club — NJ

Quaker Ridge Golf Club — NY

Southern Hills Country Club — OK

Old Town Club — NC

Wade Hampton Golf Club — NC

Ocean Forest Golf Club — GA

Ohoopee Match Club — GA

Peachtree Golf Club — GA

Kinloch Golf Club — VA

Long Cove Club — SC

Shoreacres — IL

Butler National Golf Club — IL

Inverness Club — OH

Plainfield Country Club — NJ

Hudson National Golf Club — NY

Sebonack Golf Club — NY

Atlantic Golf Club — NY

Essex County Club — MA

Boston Golf Club — MA

Myopia Hunt Club — MA

Whisper Rock Golf Club — AZ

Cherry Hills Country Club — CO

Victoria National Golf Club — IN

Crooked Stick Golf Club — IN

The Honors Course — TN

East Lake Golf Club — GA

Hazeltine National Golf Club — MN

Onwentsia Club — IL

Chevy Chase Club — MD

Dallas National Golf Club — TX

Lake Nona Golf & Country Club — FL

Mountain Lake — FL

Loblolly — FL

Ocean Reef Club — FL

Two ways to grow with GBN

Two pillars. One network.

GBN acts as a cost-effective extension of your sales and marketing team, combining year-round digital promotion with in-person event exposure. Choose one pillar or use both together.

Pillar 01 · Digital

Digital Marketing & Lead Generation

More impact than a Sales Rep. More targeted than traditional advertising.

A cost-effective extension of your sales and marketing team — digital promotion, targeted outreach, and engagement reporting under one structured partnership, powered by the PartnerPlus platform.

  • 250,000+ annual digital impressions
  • Website banner placement
  • GBN News article posting
  • Press Pass distribution to targeted email lists
  • Job Board and recruitment visibility

Standard

$595/mo

Dedicated vendor webpage, 8 newsletter placements a year, an annual press release, member-movement and industry reporting, 12 member introductions and a targeted promotion campaign.

Premium

$995/mo

Everything in Standard, plus custom branded emails, job board postings, 24 member introductions, and double the newsletter features, targeted campaigns and co-created surveys.

Pillar 02 · In person

Event Sponsorship & Direct Relationships

Meet decision-makers face-to-face in premium golf environments.

GBN hosts multi-day Pro-Ams, competitive tournaments, leadership summits, merchandising events and education retreats throughout the year — where your brand connects directly with club leaders.

  • 12 events across the annual calendar
  • 6 destination retreats, plus summits and championships
  • Full attendee lists provided
  • Branding and speaking opportunities
  • Onsite product display and gifting
  • Title, Supporting and Attending levels
Priced per eventTitle, Supporting and Attending levels — from $1,000 to $20,000 per event.

Why GBN

A partnership with people in it.

01

A structured extension of your team

Not one rep cold-calling clubs. Coordinated digital promotion, warm introductions, in-person event exposure and reporting — working together across 700+ private clubs and 2,300+ decision-makers.

02

Measured, never guessed

Newsletter metrics, webpage activity, campaign performance and introduction tracking — delivered through the self-serve Vendor Partner Plus Dashboard so you always know what’s working.

03

Selective by design

GBN limits partnerships within each category to protect member relationships and guarantee meaningful exposure. Every partner offers an exclusive GBN Member benefit.

Partnership standards

Selective partnerships only.

GBN partners with a limited number of vendors per category to ensure quality, exclusivity, and meaningful results for both vendors and members.

“Vendor Partners agree to offer an exclusive GBN Member benefit not available through any other PGA of America professional organization.”

Vendor partnership FAQs

Everything you need to know before partnering with GBN

What type of vendors does GBN partner with?

GBN partners with companies operating in the green-grass space that are focused on growing market share within private clubs. This includes technology providers, apparel brands, equipment manufacturers, service companies, and hospitality-related businesses that align with our membership base.

How is GBN different from hiring a sales representative?

GBN functions as a structured extension of your sales and marketing team. Instead of one rep calling into cold clubs, you gain coordinated digital promotion, targeted introductions, in-person event exposure, and data-backed engagement reporting across 700+ private clubs.

Is this advertising or a strategic partnership?

It is a partnership. While advertising options are available, the core value of GBN lies in targeted marketing campaigns, event networking, lead generation, and market intelligence — all structured around measurable engagement.

How are leads and engagement tracked?

Each Vendor Partner receives engagement data through the self-serve Vendor Partner Plus Dashboard — newsletter metrics, webpage activity, targeted campaign performance, and introduction tracking, updated in real time.

Are partnerships exclusive?

Yes. GBN limits vendor partnerships within each category to maintain quality, protect member relationships, and ensure meaningful exposure for each partner.

Is there a long-term contract required?

Partnership structures are flexible. Event sponsorships do not require long-term contracts. Digital marketing partnerships operate on annual agreements to ensure consistency and measurable results.

What kind of access do vendors receive at events?

Vendors may attend multi-day Pro-Ams, Leadership Summits, Merchandising Summits, and Retreats. Depending on sponsorship level, benefits can include attendee lists, branding opportunities, speaking time, onsite product display, and direct networking with decision-makers.

What is required from vendors to participate?

Vendors must provide a GBN Member-exclusive benefit not offered through other PGA organizations. Competitive pricing, fulfillment clarity, and product assets for marketing integration are also required.

What kind of ROI should vendors expect?

ROI varies by product category and engagement level, but vendors typically benefit from accelerated relationship-building, direct introductions to decision-makers, measurable digital engagement, and reduced cost of sales compared to traditional rep-driven models.

How do we know if GBN is the right fit?

Partnership begins with a strategy call. We assess category alignment, growth goals, and whether GBN’s network concentration and marketing engine can meaningfully impact your private club expansion strategy.